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"and the engine behind Google’s profits" uh? how so?
by presty 15y ago
"and the engine behind Google’s profits"
uh? how so?
- bproper 15y agoGoogle's display ad exchange profits, powered by DoubleClick, have been growing. Display ads is exactly where Yahoo wants to be strong, and is weak. http://www.bigmouthmedia.com/live/articles/no-second-thoughts-on-doubleclick-google-reports-.asp/7562/ http://www.bigmouthmedia.com/live/articles/no-second-thought...
- clobber 15y agoDoubleclick is their adserving platform. Thus, the engine behind Google's profits. Ever heard of Performics, ConnectCommerce or DART?