Prime Gaming has been giving "free games" to people for years. They already have a huge "back catalog" for some users in the weird bare bones "Twitch Launcher".

Prime Gaming has been giving "free games" to people for years. They already have a huge "back catalog" for some users in the weird bare bones "Twitch Launcher". Expanding that into a full store wouldn't be the hardest play for them; if anything the surprise is that they've been so slow to do that.