Isn't this why they consider Daily/Monthly Active Users and not just accounts? If I have a Facebook account that I never log in to, I'm upping their count of us

Isn't this why they consider Daily/Monthly Active Users and not just accounts? If I have a Facebook account that I never log in to, I'm upping their count of users, sure, but not the DAU/MAU count, which is what marketers care about for reach.