I also had special deals in place for various other developers. The deal with Intelliborn was especially "at cost", but I also did deals with anyone who seemed

I also had special deals in place for various other developers. The deal with Intelliborn was especially "at cost", but I also did deals with anyone who seemed to have leverage or whom I simply felt a need to motivate. In one interesting case I actually took a larger cut than 30% in exchange for extremely pervasive cross-promotional advertising, though you could argue that was simply a separate service "on top" of the payment processing. https://news.ycombinator.com/item?id=27615663 https://news.ycombinator.com/item?id=27615663 <- some commentary I wrote about Apple's negotiating position with respect to the 15% discounts for anti-bulk sales (which is weirdly backwards) where I touch on special deals (and tie in how Intelliborn's special deal was in some sense due to store competition).