This is not new, 15 % has been possible in the Video Partner Program since 2016. The power dynamics is different with content providers for Apple. Apple TV nee

This is not new, 15 % has been possible in the Video Partner Program since 2016. The power dynamics is different with content providers for Apple. Apple TV needs content from the Big 4/5 Studios and that is a lot of leverage they have to negotiate better rates, Netflix may not have the same leverage as other content providers, it would have been easier for them to negotiate comparable terms.