Alternatively, these lists and comparison sites can be useful when trying to do market research of your competitors and see the current sentiment/mindshare they

Alternatively, these lists and comparison sites can be useful when trying to do market research of your competitors and see the current sentiment/mindshare they have, especially as a new entrant trying to narrow down the niche. I guess the key thing is not to take the comparison ratings at face value, but moreso use them as a reference point to do your own weighted comparisons