Feedback is not advice. This article is saying "don't ask your customers for advice before 1.0". I'd say, "never ask your customers for advice". But get feedbac

Feedback is not advice. This article is saying "don't ask your customers for advice before 1.0". I'd say, "never ask your customers for advice". But get feedback - preferably from a small sample size that you can talk to in-depth about their experiences. But you're looking at what they're experiencing and trying to learn your own lessons. You are not asking them what they want.