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It's a 4 1/2 minute video promoting the product that has been viewed 32 million times. Considering it likely cost Nike <$50K and average YouTube ad CPM is ~$3.5
by dpiers 5y ago
It's a 4 1/2 minute video promoting the product that has been viewed 32 million times. Considering it likely cost Nike <$50K and average YouTube ad CPM is ~$3.50, it may be one of the most successful social media ads Nike has ever produced.