4 ms·

Ah, "Logo" as in "language", not as in "Paul Rand explains why stripes in IBM logo are horizontal and just thick enough but not thicker".

• milesdyson_phd 5y ago
  So i'm not the only one..
  • klaustopher 5y ago
    +1 ... I was also expecting the guide book, how to use or create the IBM logo :D
    • deleted 5y ago
      [deleted]
    • classified 5y ago
      That guide would be simple: You don't. IBM does.
  • deleted 5y ago
    [deleted]
• ta988 5y ago
  Just in case this is what you came for: https://www.ibm.com/design/language/ibm-logos/8-bar/ https://www.ibm.com/design/language/ibm-logos/8-bar/
  • noxer 5y ago
    "Don’t make each letter a different color." That's weird. - Written on an IBM ThinkPad with the iconic red, green, blue IBM ThinkPad badge.
    • Lutzb 5y ago
      The Thinkpad IBM logo was created long before the current inhouse design team came up with that rule. But you are right, there is official merch in the brand store that clearly doesn't follow the rule. https://logostore-globalid.us/ProductDetail.aspx?did=14234&pid=287767&logoid=0 https://logostore-globalid.us/ProductDetail.aspx?did=14234&p...