Why not automatically direct developers to an auto-escalation form when something small like this gets violated. The form could first strongly discourage the u

Why not automatically direct developers to an auto-escalation form when something small like this gets violated. The form could first strongly discourage the use of trademarks. But then provide fields for escalating the user of the trademark, based on the developers description of why the trademark is required to describe basic functionality of their app. Auto-escalation options seem like a good thing for an iron gatekeeper to be providing if they want to reduce frustration with the shadow they are casting over techdom.