>> The subscription model was originally conceived by the utility companies that needed to keep providing a service over a prolonged period of time to their cus

>> The subscription model was originally conceived by the utility companies that needed to keep providing a service over a prolonged period of time to their customers. The original subscription service was milk which had to be delivered fresh every day No. "16th century Germany also saw subscription-based, handwritten news. Those who subscribed to these publications were generally low-level government officials and also merchants." https://en.wikipedia.org/wiki/History_of_newspaper_publishing https://en.wikipedia.org/wiki/History_of_newspaper_publishin... That is just newspapers. The concept of a per-month or per-year rate for access a service has been a thing since at least ancient Rome.