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It's a loop. The ads don't make Apple money but they market games that profit off in app purchases. Apple gets 30% of those purchases so is incentivized to enab
by charwalker 5y ago
It's a loop. The ads don't make Apple money but they market games that profit off in app purchases. Apple gets 30% of those purchases so is incentivized to enable these ads and participate in making them more effective like providing metrics.