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Maybe in the short term it works like that, but ultimately a platform's value comes from its real users. And bots make the platform less attractive to real user
by im3w1l 5y ago
Maybe in the short term it works like that, but ultimately a platform's value comes from its real users. And bots make the platform less attractive to real users.
- funcDropShadow 5y agoBut Facebook, like most social media platforms, is addictive, so it is not obvious that in the long term a reasonable usage of them will emerge.
- lotsofpulp 5y agoLack of movement in sales after paying Facebook for advertisements will emerge, and that will certainly be noticed.
- dghlsakjg 5y agoYou may overestimate the sophistication of ad buyers, and underestimate the ability of Facebook to convince buyers that their ads are working
- lotsofpulp 5y agoThe increased ability to track the efficacy of ads is the value of the tracking that the internet enabled, hence the value of Facebook. Hampering this ability to match ads to purchases reduces the price these ads can be sold at, it is what the whole article and situation are talking about.
- alisonkisk 5y agoMovies make billions of dollars from users who don't contribute any content. As long as users consume content, who cares who makes it?