You are right, every business should be working to minimise the impact they have rather than offsetting it. Carbon free is better than carbon neutral[1], of cou

You are right, every business should be working to minimise the impact they have rather than offsetting it. Carbon free is better than carbon neutral[1], of course, but ultimately you can't be entirely carbon free. Running servers, moving bits around the internet, and just running a business uses CO2. To try to offset what you can (and more in the case of DDG!) is still a positive climate action. [1] Carbon free means not causing carbon to be released; carbon neutral is offsetting the carbon that's released by capturing it somewhere else.