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Is A/B testing a greedy algorithm? I don't know much about A/B testing, nor have I done any. My first thought is: how do you avoid getting stuck on local maxim
by matthiasl 15y ago
Is A/B testing a greedy algorithm?
I don't know much about A/B testing, nor have I done any. My first thought is: how do you avoid getting stuck on local maxima?
(The wikipedia article on A/B testing mentions A/B..Z testing and 'multivariant testing', which may be an answer to my question, but they don't seem to get much mention.)
- kolektiv 15y agoThat's actually a valid point with A/B and MV testing - you can get stuck on local maxima. It's why the process still requires manual intervention and design skills. Most flaws with A/B implementations are people/process or misuse.