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Everyone at Google says this. It’s not true. Of course it contributes to the problem, but trust me a broken messaging strategy doesn’t naturally arise from Soft
by habosa 5y ago
Everyone at Google says this. It’s not true. Of course it contributes to the problem, but trust me a broken messaging strategy doesn’t naturally arise from Software Engineers trying to get incremental promotions.
It comes from two parts of google that are totally broken and don’t know it:
1) Product Management
2) Legal
The PMs are running from meeting to meeting trying to please execs and not doing anything that looks like sophisticated product development. Each team has their own broken process and crappy dashboards. I can’t even describe how irrational and broken the process for making product decisions is.
Then there are the lawyers. If you even think about doing something interesting or original they will say No and that’s the end of that. They’re shockingly risk averse. Even if every single competitor is doing a thing, you almost definitely can’t do that thing at Google. My team was BARELY allowed to know how many users we had! And we certainly couldn’t know anything about them. Because Legal.
- rlewkov 5y agothis >> " trying to please execs"
- tylerrobinson 5y agoThis is interesting. As a non-Google PM, whenever I face legal or compliance-related pushback on what I think are fair uses of data and reasonable risks, I think to myself, There is no way I’d be facing this constraint at <big company>! But perhaps that’s been a bad assumption.
- bombcar 5y agoIf the big company has a cash cow, legal does everything to protect the cow. If the big company is hurting, legal works to find ways to justify everything and anything.
- e9 5y agoBad assumption. I worked for Snap and anything that goes out has to be reviewed and signed off by legal. Don’t even get me started on looking at data. For some data requests, Directors had to be involved and I had to justify to them to give me access for couple hours to some piece of data. I also worked for FB and it’s not as strict as Snap but similar.
- pledess 5y agoHere are comments from a former Google VP about legal concerns during Hangouts engineering: https://www.youtube.com/watch?v=P2mD7_nGPA4&t=652s https://www.youtube.com/watch?v=P2mD7_nGPA4&t=652s
- enos_feedler 5y agoThere is a Village Global podcast episode where Eric Schmidt is asked this question [1]. He basically says that leadership did not "get" messaging platforms. I think of this as similar to how RIM/blackberry did not "get" the iphone. Nor did Steve Ballmer. It's equivalent in screwup magnitude to Microsoft not getting mobile. This requires massive leadership oversight. Now, having worked at Google during these times (including the Allo launch where the team went around Google trying to rally the troops on why it was going to work), I can say that the PM structure at Google meant that a ground up led effort to build a competitive messaging platform just wouldn't happen. PMs basically rotate products every few years and nobody really has passion for the thing they are working on it. Its a very mechanical role oriented around features, roadmaps, growth bookkeeping etc. None of these things would yield a competitive messaging platform without a mandate from the top. Now why was there no mandate from the top? Well, I think that leadership was confident that Google already had what it needed to build messaging into their dominant platforms. Between youtube and Android it felt like that if the competition in messaging were to grow in feature set, it would become more like these platforms (facebook turning into youtube with video, etc). Google could then add messaging and meet them at some point in the future. Schmidt also references youtube as a messaging/social platform in the podcast episode. [1] https://podcasts.apple.com/us/podcast/village-globals-venture-stories/id1316769266?i=1000532376737 https://podcasts.apple.com/us/podcast/village-globals-ventur...
- JohnFen 5y ago> Schmidt also references youtube as a messaging/social platform in the podcast episode. I've heard that from other people at Google as well. But the fact that YouTube isn't a messaging/social app in any significant way is part of why I stick with it. I wonder if I'm not the only one.
- enos_feedler 5y agoIt's true but not because they haven't tried. I remember they had some feature to share a video with your direct contacts/friends and open up a chat to talk about it. I think this just goes to show it isn't as easy as they thought it was. I am sure Microsoft leadership thought it would be easy to turn a dominant consumer computing platform (windows) into a dominant mobile platform. I mean it is true that we are seeing a convergence to some degree with ios/ipad/macos. The thing is it doesn't happen as fast as needed for the competition to captialize on it. Facebook might eventually look like youtube. However, by the time it happens there will nothing left for youtube to gain. The market will be cooked.
- browningstreet 5y agoIsn’t the second point an argument against fragmentation? Google had an integrated messaging platform, they’ve now abandoned it for multiple platforms. Where was Legal saying no to these new endeavors? I wish we could rewind most of the web at least ten years. Everything was better then — I enjoyed Gmail, Twitter, Foursquare, Flickr, etc.