These lessons have been chucked out the window by second tier (e.g., GM/Cruise) and third tier (e.g. Tesla and Uber) competitors, who have recognized that the o

These lessons have been chucked out the window by second tier (e.g., GM/Cruise) and third tier (e.g. Tesla and Uber) competitors, who have recognized that the only way they can hope to catch up is by gambling that what happened to Uber won't happen to them.