The ultimate skill of the CEO is looking at what is and isn't working and adapting. If you read an article A about how Air BnB worked out by visiting every cust

The ultimate skill of the CEO is looking at what is and isn't working and adapting. If you read an article A about how Air BnB worked out by visiting every customer and taking photos, you have to decide whether that translates to your business as a way to fix your troubles or not. I think the use-case is more based on company X struggling with a particular problem (e.g. how do you please the mass market) and finding someone who has faced the same problem and learned some stuff along the way.