In our case the sham is that the MSM is independent from the political powers. It’s quite elegant really. And regardless of how transparent it is, roughly half

In our case the sham is that the MSM is independent from the political powers. It’s quite elegant really. And regardless of how transparent it is, roughly half the population will reliably believe the MSM is somehow impartial, because it tells them so. Cognitive dissonance is a hell of a drug.