The Facebook Integrity team agrees with you, Zuck just doesn't want to give up the cash. "Early tests showed how reducing [downstream MSI- the likelihood of cr

The Facebook Integrity team agrees with you, Zuck just doesn't want to give up the cash. "Early tests showed how reducing [downstream MSI- the likelihood of creating long chains of reshares] of the algorithm for civic and health information helped reduce the proliferation of false content. Facebook made the change for those categories in the spring of 2020. When Ms. Stepanov presented Mr. Zuckerberg with the integrity team's proposal to expand that change beyond civic and health content -- and a few countries such as Ethiopia and Myanmar where changes were already being made -- Mr. Zuckerberg said he didn't want to pursue it if it reduced user engagement, according to the documents."