I love that the comments are perfectly split between real analysis and buzzword mockery. As an outsider to this whole movement, data lakes have always seemed l

I love that the comments are perfectly split between real analysis and buzzword mockery. As an outsider to this whole movement, data lakes have always seemed like a FOMO product. Like they've heard about big data, but they don't have much data, so they just start piling up stuff until it's "big". Also they don't know what analysis they even want to do with it, so there's no structure.