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The problem with comparing 1/3 to 1/4 is that it’s not immediately apparent how much more. I have to do fraction math to figure out how much more and really 1/
by rdtwo 5y ago
The problem with comparing 1/3 to 1/4 is that it’s not immediately apparent how much more. I have to do fraction math to figure out how much more and really 1/12th more isn’t exactly meaningful. All of that has to happen in the consciousness brain so it’s not effective marketing
- feoren 5y agoBut it's not a 1/12th more, it's 1/3 more. 1/3 is 33% more than 1/4.
- 6nf 5y agoEven HN people struggle with fractions evidently!
- foofoo55 5y agoA&W should have just called it the "Quarter-plus pounder".
- mb7733 5y agoIt's a 1/12th of a pound more.
- jcelerier 5y ago"1/3 to 1/4 is [...] how much more", as is, is ambiguous: on some cultures, "how much more" may depend on the local field of reference (1/3), and on others on the global one (1)
- rdtwo 5y agoThat conclusion requires fraction devision which most folks can’t do in their head. The HN crowd can but it still takes some thought
- luckman212 5y ago"Try our new .33 lb burger! It's char-grilled, juicy, and made fresh to order. Beats the other guys wimpy .25 lb burgers by a mile!"
- jobigoud 5y agoOr convert it to whatever unit is under lbs to make it even more impressive. ("oz"?)