3 ms·
Fairphone did exactly this with the Fairphone 3+: they emphasised that they were just upgrading two components of the Fairphone 3 that had attracted criticism (
by chalst 5y ago
Fairphone did exactly this with the Fairphone 3+: they emphasised that they were just upgrading two components of the Fairphone 3 that had attracted criticism (the camera and speaker) and otherwise didn't want to change anything about their super-easy-to-repair phone with promises that replacement parts would be available for many years.
Fairphone's marketing is rather unusual in the marketplace in this respect.
- q-rews 5y agoWhat’s a fair phone though. You don’t make money with bland marketing. Nobody knows what that is. Edit: lol @ people downvoting because I judged their phone. As if I cared about imaginary points on throwaway accounts.
- johnchristopher 5y agoIt's interesting you mention that because I went to their website today and they are running a secret product campaign at the moment: > The ...............* that can change a whole industry > *Coming soon. Subscribe for updates and a chance to win big! So it may be a laptop, a fairphone 4, a DIY geosync satellite. Or simply the old trick that tickles curiosity and get them subscribers to their newsletter. Not that unusual. And as a techie I say "fine, keep your secrets then" though.