You make a good point. The way I see it, markets for commodity goods have become more efficient. Due to patents, copyright and such, a lot of modern goods simpl

You make a good point. The way I see it, markets for commodity goods have become more efficient. Due to patents, copyright and such, a lot of modern goods simply can't be traded legally. The producers/distributors of these goods are the new monopolists of our times. In this new age, design and branding matter more than ever before.