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Not too sure about this take. By this logic, the car industry would be bankrupt - people don't buy cars that often. Isn't the real issue that the spend vs. freq
by trhoad 5y ago
Not too sure about this take. By this logic, the car industry would be bankrupt - people don't buy cars that often. Isn't the real issue that the spend vs. frequency is off? If I spend (on average) $1 a day on an app, that's a pretty good business. If I spend $10,000 every 10 year, that's also a good business. However, if I spend $1 every year, that's likely a bad business. It's not about how often, but how often as a function, with how much as the parameter.
- trhoad 5y agoAnd a great example of this? Airbnb. Pretty much disproved the entire post.
- dekmetzi 5y agohave used airbnb's planner - it's great. Admittedly, not in the past year - but then I haven't travelled, either.
- bellyfullofbac 5y agoHuh, I doubt cars is a good example. If I see the Ford logo every day as I pick up my car keys, and then it's under my nose as I hold my steering wheel, then when I buy a new car I'll probably consider Fords first (and maybe a terrible experience will make me avoid them).
- throwaway744678 5y agoThe point, I believe, is that the car is the central thing you are buying; whereas the "trip planning tool" is an accessory to the actual thing you want (the trip itself).