Context and the multiple roles of a person, is why people get upset over this. I agree with you. As a CEO, estranging any significant section of the market is

Context and the multiple roles of a person, is why people get upset over this. I agree with you. As a CEO, estranging any significant section of the market is not a good career move! But amongst their friends, family, [insert other social circle here] their comments may not be a big deal. As a non-public persona, I say expletives at work(as an employee) that I wouldn't want my child hearing(as a father). I can get away with it because the two worlds don't collide. But once you have a public persona - like being a CEO - your worlds are merged into one. You don't get to have a "personal opinion" because your public persona cuts across all boundaries and your comments will be judged in the context of a public majority opinion. Having a "public" persona is no joke. Take it seriously and expect that non-majority opinions will get public blowback so there better be a good reason for them!