Don't think of the $15 theme as permanently defining the look and feel of your site. It needs to be just good enough when you're starting to look like you have

Don't think of the $15 theme as permanently defining the look and feel of your site. It needs to be just good enough when you're starting to look like you have some legitimacy. If you're startup is going to be generating any amount of significant revenue for you, after some amount of time, you'll be able to go back and revisit the design. If you're a programer and not a designer, just think of your design as another optimization point. Whenever I worry about the design/branding of my current startup, I visit the historical timeline of amazon's logo as a reminder that we'll be able to make it better eventually, but there's more important things to work on now: http://www.kokogiak.com/gedankengang/2004/07/amazoncom-logo-timeline.html http://www.kokogiak.com/gedankengang/2004/07/amazoncom-logo-...