2 ms·
Yes it is a very niche technology. You sound as if you've had startup before. I guess you must have done some sort of marketing for that.
by graderjs 5y ago
Yes it is a very niche technology.
You sound as if you've had startup before. I guess you must have done some sort of marketing for that.
- graderjs 5y agoNo worries if you didn't do that, or if you can't reply about it. I still really appreciate your contribution here. Teh niche aspect is definitely a big advantage. And if you're suggesting that a website, or posting to PH, or HN, or Reddit (or my other customary marketing channels) are not good for this niche product...well I would disagree simply because they've been very effective. My comment/post engagement there has driven in-bound leads that have led to paying customers. So while I do really appreciate your contributions here, it is slightly off the mark with regard to marketing being 'wasting time' talking to people who have no use for it. Because these people on HN, PH and Reddit have very definitely had a use for ViewFinder that they're willing to pay for. Sure, it's a wide net, but I haven't had any reach outs from people that had no idea what it was. Moreover, everybody emailing me has had a clear idea what it could do for them, and they were correct. Amazingly. Whether that's down to my marketing prowess--hahah...or down to people being so dang intelligent. Let's just call it split between. At the same time, I think I can enlarge/accelerate/amplify my 'marketing funnel' by constructing a dedicated outbound strategy--which I'm sort of in the process of doing. It's OK you were wrong about that stuff, you just don't have the experience I do with it. I'm no expert but I guess I just knew more than you about this--because this is my business. It's OK you didn't know anything about it, but I still appreciate your contributions. In this outbound case, I do very much think I want to minimize wasting time by focusing on customers for whom it's not a fit. And really laser-focused targeting clearly. So, yeah. Thank you, tho, I appreciated your comments. Very good energy for me! :)