About the only ads I find offensive these days are (a) ads that play sound without it being initiated by the user, (b) ads that get in the way of the content an

About the only ads I find offensive these days are (a) ads that play sound without it being initiated by the user, (b) ads that get in the way of the content and (c) the Kontera-style double underline in-text ads that have an annoying habit of popping up when you accidentally move your mouse to the wrong location. Webmasters who use that particular advertising method, I think, are displaying a blatant lack of respect for their readers. Apart from those, regular ads don't bother me at all. I particularly don't understand people who feel that tracking is bad, when all it results in is a more targeted set of ads. If I'm going to see ads, I'd prefer ads for topics I'm interested in. Tracking for the purpose of ad targeting is a good thing.