From the article: "And companies like Google shouldn’t be able to monetize data they collect without consent even if they aren’t technically “selling” it. Data

From the article: "And companies like Google shouldn’t be able to monetize data they collect without consent even if they aren’t technically “selling” it. Data collection, use, and sharing should be minimized by default." If you meant "selling the information" more broadly as EFF used it here (which I think is not an unreasonable way ultimately, just not what most people would commonly understand the phrase as), then please next time clarify. As EFF had to clarify in their article, that's not what most people understand those phrase as. If you want to avoid confusion, it would be more clear if you say "you don't want your data monetized".