What would a perfect documentary film look like? Like many people, I don’t trust most of the media anymore, especially after reading Chomsky’s Manufacturing Con

What would a perfect documentary film look like? Like many people, I don’t trust most of the media anymore, especially after reading Chomsky’s Manufacturing Consent. This includes documentaries. Given the sorry state of the situation, what can an aspiring documentary maker do to win the audience back? I am willing to pay reasonable price, I am guessing there are others like me