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As much as I like tipjoy (until recently I shared an office with them), I think that Seth brings up a very interesting issue. We've got the metrics and acronym
by jamslevy 18y ago
As much as I like tipjoy (until recently I shared an office with them), I think that Seth brings up a very interesting issue.
We've got the metrics and acronyms down. But will we continue to deny the importance of emotional connection between a site's audience and its creator?
- ivankirigin 18y agoI think that connection is really important. Tipjoy doesn't do a perfect job of accentuating it, but we try by pushing the tipping information out wherever we can, like friendfeed, twitter, and RSS. Blogs are an interesting one-to-many-to-many dynamic where a content creator feeds an audience, each member of which feeds their social news services or friends. Tipjoy could do a lot better to harness this relationship, and we have lots of plans, but Ads are so far removed from the relationship that I agree with Paul's analogy.
- mwerty 18y agoHave you thought about doing a causes-donation type thing where the beneficiary is some advertised cause (eg: ACLU)?
- ivankirigin 18y agoYes. We actually already provide the functionality to dedicate your earnings to a non profit. The issue here is that you need to make a marketing push into non profits. That hasn't been where we've focused our resources.