Amazon already knows, more or less, the real identity of someone leaving the review. They have information such as a postal address, credit card number and IP a

Amazon already knows, more or less, the real identity of someone leaving the review. They have information such as a postal address, credit card number and IP address. Whether that person goes by the name Bob or Sally or Anonymous really doesn't matter to anyone. Perhaps it really is Bob leaving the review, but he's accepted a "promotional offer" from the seller to be refunded or provided additional product(s) in return for a wink nudge honest review?[1] Or perhaps it really is Sally and she works for a competitor and has given it a 1 star review because she weights the colour choice of the product packaging extremely highly, and she hates the colour chosen. If you were buying a microwave oven via Amazon, you could take a gamble and trust Amazon product reviews by people you don't know or have any real reason to trust. Or you could pay an independent party to review it on your behalf[2][3]. Or you could look for a random reviewer on YouTube that receives free samples from manufacturers and compares multiple models side by side, careful to only highlight positives of each product. In any of these cases, the real identity of the reviewers is largely irrelevant. The YouTube reviewer could be wearing a clown suit and go by the name 'SillyClown123' and the review could be far more trustworthy and helpful than other types of review. What you actually want to know, and may not be able to determine, is the motivations for conducting the review, whether the reviewer has manipulated and narrowed (possibly inadvertently) the field of products compared and whether their criteria and weightings for review align with your own expectations. [1] https://www.modernretail.co/platforms/how-amazon-sellers-are-allegedly-drawing-up-fake-reviews-according-to-a-leaked-database/ https://www.modernretail.co/platforms/how-amazon-sellers-are... [2] https://www.choice.com.au/home-and-living/kitchen/microwaves/review-and-compare/microwaves https://www.choice.com.au/home-and-living/kitchen/microwaves... [3] https://www.consumerreports.org/products/microwave-ovens-28973/countertop-microwave-oven-28706/view2/ https://www.consumerreports.org/products/microwave-ovens-289...