A newer fiction book I skimmed after finding it abandoned at a campsite seemed to have overt and contrived repeated mentions of bmw automobiles, including the m

A newer fiction book I skimmed after finding it abandoned at a campsite seemed to have overt and contrived repeated mentions of bmw automobiles, including the models, in places such details didn't seem to have anything at all to do with the story. It left me wondering if some authors now secure contracts to always use a specific brand of $foobar if $foobar makes an appearance in their stories. The only time I've ever encountered this level of repeated brand shilling in a book I actually intended to read was Vonnegut's Bluebeard and its Sateen Dura-Luxe. But there it played a significant part of the story, and it's a fictional brand..