Have you ever tried to get your friends to join you on some new social or messaging platform? And failed miserably? Yeah. Now try getting random coworkers to do

Have you ever tried to get your friends to join you on some new social or messaging platform? And failed miserably? Yeah. Now try getting random coworkers to do it. And then try doing it without being allowed to tell them about it at work, over email, over slack, or over any of the other ways you contact your coworkers.