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> B2C = not worth it I highly disagree. Yes, B2B subscription / SaaS has a lot going for it. Lower price sensitivity, potential for negative churn, etc. But

> B2C = not worth it I highly disagree. Yes, B2B subscription / SaaS has a lot going for it. Lower price sensitivity, potential for negative churn, etc. But dismissing B2C subscriptions is pretty terrible advice. Things have changed over the past few years and there's potential to build both healthy "side hustle" B2C subscription businesses as well as large venture-scale ones. I work on a venture-backed B2C subscription startup, and despite what investors told us when we started building, we're seeing pretty healthy willingness-to-pay right now.

deleted 5y ago
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Pandabob 5y ago
Can you elaborate on this? What are the product categories that work for bootstrappers in B2C?
- darig 5y ago
  Are you naked? Do you own a webcam?
ssss11 5y ago
I’ve long suspected consumer willingness to pay _for things they value_ E.g. people pay heaps for entertainment (Spotify, Disney+ etc) It’s about finding the line between whether the individual service is worth x% of their pay check or not I don’t know how we ended up in this twisted “everything’s free on the internet” model based on surveillance ads but I hope it ends. I’d rather pay a reasonable amount for value. The only question is how general browsing would be paid for.. maybe ads will always be there for some sites. Maybe we could do micro payments in the browser.. I don’t know.
- bserge 5y ago
  Just get some celebrity onboard. People buy Drake merchandise ffs.
Abishek_Muthian 5y ago
The issue with B2C, If it's an app based product(not associated with any physical service) then immediately we're competing with the likes of Facebook, TikTok, YouTube etc. for screen time no matter what problem the app solves. With B2B again we might end-up serving those who are building B2C products and they would face the aforementioned problem. So if our customers couldn't succeed can we? Yet the room operate in B2B is larger than what B2C currently is. Unless the size of behemoths is controlled, fair competition is ensured thoroughly even B2B might not be a safer bet in the future.

deleted 5y ago

[deleted]

Pandabob 5y ago

Can you elaborate on this? What are the product categories that work for bootstrappers in B2C?

darig 5y ago
Are you naked? Do you own a webcam?

ssss11 5y ago

I’ve long suspected consumer willingness to pay _for things they value_ E.g. people pay heaps for entertainment (Spotify, Disney+ etc) It’s about finding the line between whether the individual service is worth x% of their pay check or not I don’t know how we ended up in this twisted “everything’s free on the internet” model based on surveillance ads but I hope it ends. I’d rather pay a reasonable amount for value. The only question is how general browsing would be paid for.. maybe ads will always be there for some sites. Maybe we could do micro payments in the browser.. I don’t know.

bserge 5y ago
Just get some celebrity onboard. People buy Drake merchandise ffs.

Abishek_Muthian 5y ago

The issue with B2C, If it's an app based product(not associated with any physical service) then immediately we're competing with the likes of Facebook, TikTok, YouTube etc. for screen time no matter what problem the app solves. With B2B again we might end-up serving those who are building B2C products and they would face the aforementioned problem. So if our customers couldn't succeed can we? Yet the room operate in B2B is larger than what B2C currently is. Unless the size of behemoths is controlled, fair competition is ensured thoroughly even B2B might not be a safer bet in the future.