On 2) perception. Not only are the models typically in the top 1% of fitness fit with 40” chests and 31” waists and six packs, but it’s rare they’re under 5”11

On 2) perception. Not only are the models typically in the top 1% of fitness fit with 40” chests and 31” waists and six packs, but it’s rare they’re under 5”11 despite the median male height being 5’9”. So all in all the male clothes models usually look like just a fraction of a fraction of the population and that fraction is all outliers in no way representative of a typical shopper.