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The article opens with "a shocking new tracking admission from Google, one that hasn’t yet made headlines, should be a serious warning...", but I can't figure o
by jefftk 5y ago
The article opens with "a shocking new tracking admission from Google, one that hasn’t yet made headlines, should be a serious warning...", but I can't figure out what they're referring to? The article discuss FLoC, but I don't think that can be it: that's had a lot of coverage (and the origin trial is on hold in response to feedback).
(Disclosure: I work on ads at Google, speaking only for myself)
- geoah 5y agoI was honestly was looking for the same thing. Mostly skimmed the article as there wasn't something new in most of it but really not sure that the new shocking tracking admission is either.
- tkindy 5y agoI think it’s referring to Google saying FLoC is another fingerprinting vector. > Not so, Google has suddenly now admitted, telling IETF that “today’s fingerprinting surface, even without FLoC, is easily enough to uniquely identify users,” but that “FLoC adds new fingerprinting surfaces.” I agree the article takes a long time to get there. Maybe the author didn’t want to assume the Forbes general audience already knew the high-level details of FLoC.