I like that... Can you elaborate, or is it hush-hush? Also, what happens when the other person doesn't redeem? (I tried to send myself the free $5 but found th

I like that... Can you elaborate, or is it hush-hush? Also, what happens when the other person doesn't redeem? (I tried to send myself the free $5 but found the process cumbersome so I didn't redeem). There will be a lot of breakage on this product, which is potentially great for you in the short run but bad in the long run.