So your goal is to invest in good companies? OR is that just the implementation for your real goal of "Make money?". Because when it comes to startups most fa

So your goal is to invest in good companies? OR is that just the implementation for your real goal of "Make money?". Because when it comes to startups most fail. Just like most businesses generally fail. If your actual goal is to make money then this form of investment might not be the most lucrative. Of course if your goal really is invest in "good companies" you'll need to be more specific. Good in the altruistic sense? Good in the potential for return? Good in the sense that the people are good?