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Digging a bit more, I don’t think so. The company that owns PornHub does about half a billion dollars per year in revenue: https://en.m.wikipedia.org/wiki/MindG
by yashap 5y ago
Digging a bit more, I don’t think so. The company that owns PornHub does about half a billion dollars per year in revenue: https://en.m.wikipedia.org/wiki/MindGeek https://en.m.wikipedia.org/wiki/MindGeek
That includes revenue from other brands too, but I believe PornHub is their top brand, and likely accounts for a good portion of that. Also, how much money flows through PornHub that doesn’t count as revenue? I don’t know much about their business model, but say if a content creator generates $100 in total revenue on PH, and $40 goes to PH while $60 goes to the content creator, I’d guess that’s $100 in payments processed, but only $40 in MindGeek revenue?
Based on that, I’d estimate the volume of $$ flowing through PH at somewhere around $100,000,000-$1,000,000,000 annually. Even on the low end of that, around a billion should have flowed through them so far, over the lifetime of the site. And I think multiple billions is quite possible.
- stickfigure 5y agoMy knowledge is a little old (I was the CTO of a major porn site in the mid-2000s) but I would be willing to bet that most of Pornhub's income comes from affiliate fees, advertising, and other B2B transactions. These are not card transactions and do not go through payment processors.