4 ms·

Google will buy them out.

• A-K 15y ago
  I was about to write some vanilla response, and then I saw this comment. Kudos for making me laugh and for most likely being correct.
• samlevine 15y ago
  Just like how Microsoft bought out Google and IBM bought out Microsoft.
  • doyoulikeworms 15y ago
    None of these once up-and-comer's markets were properly established before their respective companies came along. AdWords is an established product in an established market-- Google's on the watch.
• niekmaas 15y ago
  Of course this will likely happen when a decent alternative presents itself. This is not guarenteed to happen though. The same could have been said about 'search' when Google wasn't around. 'Yahoo will buy them'. They had the chance but did not see the potential Google had as a searchengine. Whith this in mind it could potentially happen that a new company comes up with a better idea and grows too big too fast for GOOG to buy them. But that's the whole idea behind investing in the stock market: past revenues are no guarantee for the future...
• derobert 15y ago
  Just like Yahoo (the established player at the time) bought Google out in the early 2000s, right? http://news.cnet.com/8301-10784_3-6071461-7.html http://news.cnet.com/8301-10784_3-6071461-7.html And then how Yahoo failed to compete with AdWords because of corporate politics, worries about existing revenue streams, etc.? http://www.wired.com/wired/archive/15.02/yahoo.html http://www.wired.com/wired/archive/15.02/yahoo.html Disruption doesn't only happen from a head-on challenge. Effective disruption is often not considered relevant until its way too late, and often couldn't be acquired even if seen. Consider how Craigslist destroyed the newspaper classifieds business, and that buying Craigslist would not have helped a newspaper at all.