The difference is you have to go to the web and sign up for Netflix. That’s how they get your email. Previously an app wasn’t allowed to ask for your contact i

The difference is you have to go to the web and sign up for Netflix. That’s how they get your email. Previously an app wasn’t allowed to ask for your contact information, and then use that to email you about buying things outside the App Store. If your app just presents a sign in page like Netflix does then they didn’t have that issue. In theory this would allow someone to register for a free trial etc. in the app with an explicit opt-in to communications, and then the developer is no longer restricted email them about alternate payment methods.