3 ms·
They're talking about the free ad-watching type users. It's been published by multiple creators that YT Premium is easily their biggest income stream but there'
by sen 5y ago
They're talking about the free ad-watching type users. It's been published by multiple creators that YT Premium is easily their biggest income stream but there's just very very few people willing to pay Premium (for most creators it's like 1-2% or less).
If YouTube made it more appealing to buy Premium, eg by letting you block sponsored segments, download videos easily, etc etc... everyone would win.
- sbarre 5y agoI’ve heard the opposite, that people don’t really see a bump from premium. While I’m sure it’s different for every creator I would be curious to see the math. But you may be right.