More like, people want the illusion that they can make themselves more attractive. If you say the truth, "Well dear, your skin's current appearance is a combin

More like, people want the illusion that they can make themselves more attractive. If you say the truth, "Well dear, your skin's current appearance is a combination of genetics and avoiding the sun," then you've basically said, "You can't undo the past, therefore all hope is lost. Also, you're stupid for thinking this cream can help you."