Many content creators on YouTube succumb to creating a clickbait title because their video stats reveal which of their videos are popular. Naturally, this encou

Many content creators on YouTube succumb to creating a clickbait title because their video stats reveal which of their videos are popular. Naturally, this encourages the creator to make more videos on that theme or topic. But how many videos on the same topic (in the same channel) can you regurgitate over and over? To give an example, how many videos on the topic of 'productivity' can you cram into the same channel? As many as possible it seems given the high subscriber counts for some channels that talk mostly about 'productivity'. The somewhat uncomfortable truth is that the high subscriber counts for those channels prove clickbait titles work (as discussed in the video). The distinction between Type I and II clickbait titles in the video is useful though. For programming channels, the clickbait tendency seems lower than other types of channels (based purely on anecdotal impressions). There is plenty of clickbait in the wider computing/technology channel space on YouTube. This YouTube video is an honest look at creating content for YouTube from one Software Engineer (watch at 2x if the video is too long): I almost burnt out creating software engineering content on YouTube, here is what I learned : https://www.youtube.com/watch?v=aAJJORDSlho https://www.youtube.com/watch?v=aAJJORDSlho