The expense and weight of batteries mean it makes more sense to start at the bigger, more luxurious end of the market and work down. It's also easier to sell a

The expense and weight of batteries mean it makes more sense to start at the bigger, more luxurious end of the market and work down. It's also easier to sell a cheap car from a brand with a luxury image than an expensive car from a brand with a value image - hence all the halo hypercars that make a loss.