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100%. We're actually British founders so it's been a baptism of fire learning about the nuances of US healthcare! That said, the US is the focus for the moment,
by rich-cartwright 5y ago
100%. We're actually British founders so it's been a baptism of fire learning about the nuances of US healthcare! That said, the US is the focus for the moment, so we're not planning to expand to Europe for quite a while.
- newsclues 5y agoCanada?
- rich-cartwright 5y agoNot for the coming year. We'd love to as soon as we have capacity!
- danpalmer 5y agoWhat was the reason for going after the US market instead of the UK market? I'm in the UK and would love to try Fella, especially if I could get it on the NHS with a GP referral.
- rich-cartwright 5y agoUK market is tricky for a few reasons. Very centralized decision-making for healthcare funding, and the timelines are too long for a startup to survive. Plus us Brits are definitely more hesitant of medication approaches in general, although that is changing. Both my parents, my sister and my brother-in-law work in the NHS - so lots of interesting family conversations about this!
- f6v 5y ago> What was the reason for going after the US market instead of the UK market? Might have something to do with exorbitant amount of money in the US healthcare.
- rich-cartwright 5y agoBigger spend is definitely important. Drug approval, decentralized decision making, consumer norms all also important.