This is a ridiculous redefinition of the word, "privacy". I don't need to read your marketing manual when there's no getting around the fact you are normalizin

This is a ridiculous redefinition of the word, "privacy". I don't need to read your marketing manual when there's no getting around the fact you are normalizing on-device scanning on personal devices and automated secret reporting to the authorities, which means iphones have now become adversarial. Used to be that there was a clear delineation between a customer's device and a cloud server. Not anymore with Apple "privacy". At least with Google I know that if I don't upload the photos to them, they're not scanning my device. Just as a point of fact, there is zero point to encryption if Apple is able to access everything on icloud, which they can, because Apple doesn't allow you to do backups using a key that only you know. That's just another one of Apple's penny-pinching scams so they can upsell customers on extra icloud space for backups which are also "encrypted", yet Apple can read everything. Real privacy would mean real encryption, but then Apple couldn't do their upselling scam and also couldn't secretly scan all your personal stuff.