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Disclaimer: not a designer. Personal opinion below. While these AI derived "logos" may have a place in design flow, they are far from a suitable replacement fo
by IntrepidWorm 5y ago
Disclaimer: not a designer. Personal opinion below.
While these AI derived "logos" may have a place in design flow, they are far from a suitable replacement for human design. The images lack the fundamental creative symbolism that a human designer puts into their designs- there is a very careful method that graphic designers follow to design icons and advertising. Small graphical details are typically symbolic of the company/product line and message. An AI is going to struggle hard to deliver this.
I do see AI design as a useful tool in brainstorming and roughing designs - having infinite variations on a theme to play with can be very useful, just not as a standalone process.